Outside‑in: why it feels real
Each room starts with a clear “why now” and a believable future you can picture — tied to an operator need, a campus asset, or a sponsor objective. That outside story attracts the right people and prevents the room from becoming a vague brainstorm.
- One opportunity with a real adoption wedge (not a vague category).
- Clear constraints (budget, timeline, integration reality, safety, compliance).
- Visible outcomes: pilot plan, evidence, licensing posture, and a next step that’s dated.